Yield Management Module - Using Automated Yield Management
Posted by Jason Mispagel on 05 Dec 2012 11:23 AM
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MyPMS and Management Tool customers can use automated yield management via the Yield Management Module. Details can be found at: http://www.bookingcenter.com/interfaces-and-modules/yield-management/ for purchasing this module to automate changes to your rates based on occupancy and/or time. This tool is very powerful - it can make selling competitively a part of daily operations. But it can also lead to unintended consequences. For example, when a Hard Allocation to a Group is in effect, it may not be due to real demand, as a Hard Allocation is not a guarantee of booked rooms. As a result, auto Yield Management might result in higher Room Rates for this date range which may deter guests from booking. Intelligently using our Manage Rates Screen can prevent "unintended consequences" like this. But managing multiple rates can be tedious, thus the creation and support of the Yield Management Module. To get this going for your property, please enter a Support Ticket at: https://support.bookingcenter.com and ask for the Yield Management Module or contact us at: http://www.bookingcenter.com/contact.html and we will start it for your use. Once registered, the instructions at: http://www.bookingcenter.com/interfaces-and-modules/yield-management/ to get started and make sure to use the 'Yield Grid' to observe the rate ramifications to your 'yielded' rates. For instructions on using the Yield Managment module in MyPMS, Go to https://docs.bookingcenter.com/display/MYPMS/Yield+Management
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